Updated January 8: article initially posted January 7
The upcoming Galaxy Unpacked occasion will set the usual for each flagship telephone in 2024 to be measured in opposition to. The Galaxy S24 Ultra is Samsung’s bid to outline the way forward for smartphones.
First, the Galaxy S24 Ultra should be the proverbial “really good phone.” There ought to be no apparent errors, nothing weaker than the opposition, and basically every little thing a client anticipated from the main Android flagship should be within the Galaxy S24 Ultra. Samsung’s iterative method to the Ultra handsets implies that the success of the S23 Ultra ought to simply keep it up with the requisite upgrades within the specs.
It’s additionally value remembering that the S24 Ultra is a part of a household of telephones. There is a halo impact with the Galaxy S24 branding, which implies the Galaxy S24 and Galaxy S24+ handsets additionally must be as much as customary—any points with the handset decrease down the portfolio will impression the S24 Ultra.
That’s one purpose why the neighborhood is delicate to the disparity between the Exynos and the Snapdragon chipsets utilized by the lower-tier fashions. Luckily for these wanting the final word energy, the S24 Ultra will completely run the extra revered Qualcomm Snapdragon 8 Gen 3 for Samsung.
Samsung’s recognition, curiosity from the press, and management position within the Android area will make sure the Galaxy S24 Ultra might be seen because the handset to beat for future flagships.
Samsung Galaxy Unpacked invitation (early 2024).
Samsung Pressroom
Update: Monday January 8. During the corporate’s CES Press Conference, Samsung outlined its wider imaginative and prescient of AI in expertise. Titled “AI For All – Connectivity In The Age Of AI,” Samsung Device Experience CEO Jong-He ‘JH’ Han launched a number of companions and units that can deliver AI to shoppers.
The conventional meme of the Internet Connected Fridge has been up to date with the “Refrigerator With AI Family Hub,” providing a 32-inch show reporting on the merchandise the AI acknowledges contained in the fridge with recipe ideas and monitoring of use-by dates. An identical AI hub is a part of the Laundry Combo, providing AI in a washer and dryer.
On the buyer electronics aspect, Samsung took the chance to showcase the AI options in its not too long ago launched Galaxy Book4 laptop computer. While there was no particular point out of the Galaxy S24 household, your complete presentation had a smartphone-shaped gap in it.
A gap that might be packed by the upcoming Galaxy Unpacked occasion.
The upcoming Galaxy Unpacked occasion will lean closely towards utilizing synthetic intelligence on the smartphone. If you have not seen the indicators, the invitation screaming “Galaxy AI is coming” provides the sport away. The South Korean firm shouldn’t be going into the occasion chilly. Its Samsung Gauss AI system was given an official launch on the finish of 2023
Several particular AI options have already been trailed across the digital camera, Zoom with Galaxy AI was showcased within the teaser movies forward of the Galaxy Unpacked occasions. More importantly, each Qualcomm and Samsung have ensured that the respective Snapdragon and Exynos chipsets have devoted {hardware} to reinforce AI and ML software program routines.
Samsung’s Exynos joins and reinforces Qualcomm’s snapdragon, MediaTek’s Dimensity, and Google’s Tensor in providing {hardware} help for AI and ML routines. That means the Galaxy S24, S24+, and S24 Ultra handsets—which might simply have used a unique imaginative and prescient of {hardware} to attain AI—will consolidate the market. This is how AI may be delivered throughout the Android ecosystem.
In all this, don’t low cost how comfy shoppers are shopping for a Samsung gadget. While Google’s launch of the Pixel 8 and Pixel 8 Pro handsets was constructed across the promise of AI, the market share of Pixel units and Galaxy units are usually not in the identical ballpark. Samsung can deliver AI to the broadest doable market all over the world.
Consumers who stroll right into a retailer to “buy a new Samsung” may have AI of their arms, first with the S24 household after which all year long into the brand new Galaxy A handsets and the Galaxy Tabs. The sensible impression of AI on images might be a part of OneUI, and the “Galaxy AI” will little question be talked about all through the launch and at each point-of-sale unit.
There’s one other space the place Samsung can set the usual going ahead. The firm might match Google’s promise of seven years of software program and safety updates throughout the Galaxy S vary. Google has proven how enticing that is; now, Samsung can power itself to the entrance of the road within the broader client market.
Samsung’s give attention to delivering AI, client confidence within the model, and an prolonged help window for software program and {hardware} is how the Galaxy S24 can form the smartphone world in 2024.
Now learn the free provides that might be obtainable alongside the Galaxy S24, S24+, and S24 Ultra…
